Abhishek Gaur
31 Oct 2024
• Dairy tech startup Country Delight has raised an additional ₹130 crore in debt funding from Alteria Capital.
• The funds will be used to expand operations, enhance capacity, and strengthen marketing initiatives.
• Country Delight, founded in 2015, delivers milk and other dairy products directly to consumers.
• The company has raised over $248 million in funding to date.
Dairy tech startup Country Delight has further strengthened its financial position with the final close of its ₹200 crore debt funding round from Alteria Capital. This additional investment of ₹130 crore, following an earlier infusion of ₹70 crore in August 2024, will be utilized to fuel the company's ambitious growth plans.
The fresh capital will be instrumental in scaling up Country Delight's operations, expanding its reach, and enhancing its marketing efforts. The company aims to strengthen its supply chain, improve logistics, and introduce innovative products to cater to the evolving needs of its customers.
Founded by IIM Indore alumni Chakradhar Gade and Nitin Kaushal, Country Delight has disrupted the traditional dairy industry by leveraging technology to deliver high-quality milk and dairy products directly from farms to consumers. The company's subscription-based model has gained significant traction, enabling it to build a loyal customer base across multiple cities.
Alteria Capital, a leading venture debt firm, has demonstrated its confidence in Country Delight's business model and growth potential. This investment further solidifies the company's position as a leading player in the dairy tech sector.
The increasing trend of Indian startups turning to debt financing to fuel their growth ambitions is evident in recent developments. Several other startups, including B2B ecommerce unicorn Udaan and agritech startup WayCool, have secured substantial debt funding to support their expansion plans.
As the Indian economy continues to grow, the demand for high-quality dairy products is expected to rise. Country Delight, with its strong brand reputation and innovative approach, is well-positioned to capitalize on this opportunity and further solidify its market leadership. Source: Inc42
